Women’s fashion and accessories brand LAMODA has chosen digital marketing agency Return to take charge of its paid media campaigns.
The Manchester-based retailer, which was established back in 2012, sells a wide range of products across the footwear, handbag, sunglasses, jewellery and accessories categories. With a core brand message of female unity, LAMODA’s range aims to empower women with its unapologetic approach to fashion.
LAMODA started out selling via ASOS Marketplace before launching its own ecommerce site, originally focusing heavily on backpacks and jewellery. Since then, the company has expanded its product range and placed greater focus on its footwear offering.
Discussing their reason for partnering with Return, LAMODA’s Director, Jai Patel, explained: “Return’s experience and success in our market segment, coupled with their dynamic and personal approach to each individual account made this a very easy decision.”
LAMODA is the latest women’s brand to sign up with Return, joining a client roster that includes brands such as Skinnydip, Oh Polly and Joanie.